日本に拠点を置くEコマースサイトが知っておくべき税金、関税、ライセンスに関する3つのこと

Some dude in padded martial arts gear throwing a punch while shadow boxing. This has to do with e-commerce in the most primal sense.

Taxes, duties, and licenses—because running an e-commerce business in Japan is apparently a contact sport.

 

Running an e-commerce store from Japan isn’t just about selling cute products to weebs around the world. Oh no, that would be too easy. Instead, you get to navigate an archaic obstacle course of government regulations, taxes, and endless paperwork. If you're not careful, the tax office, customs, or some random regulatory body you didn't even know existed will come knocking --and they usually don’t show up with cake.

 

But on the rare occasions they do show up with cake, it's certainly a nice surprise. Unless it's friggin' SPONGE CAKE.

 

But don’t panic just yet. No, stop what are you...  STOP PANICKING, WE TOLD YOU NOT TO DO THAT YET! There’s a way through this. If you know the rules about taxes, customs duties, and licenses, you’ll dodge the worst of it and maybe even sleep soundly most night.

So, before your Japanese e-commerce dreams get tangled in a bureaucratic web, here are three things you really need to know.

 

1. Consumption Tax: The Ever-Present 10% (or 8%)

If you’re selling anything within Japan, you’ve got the pleasure of being a part-time tax collector whether you like it or not. But don’t worry, it’s only 10% of whatever your customer pays. Or 8%, if you’re lucky (and by “lucky,” we mean "if you're selling things like books, non-alcoholic drinks, food, or tea leaves). That's a percentage of revenue, by the way; not profit. 

 

"Gosh this is so much fun. The only thing that's going to top this for me is death."


How to Collect Consumption Tax Without Losing Your Mind

If you’re bringing in over ¥10 million the tax office is going to knock on your door. Except they’re not knocking, they’re busting in with calculators, demanding you hand over their slice of the yummy monetary sweet-potato baking. So here’s what you gotta do:

  • Domestic Sales? Slap That Tax On!: Anytime someone in Japan buys something, add that extra 10% or 8% right there at checkout. Your customers will love it. “Wow, an extra 10% on this overpriced phone case? THANK YOU SO MUCH!”
  • Selling Overseas? You’re Off the Hook... Kinda.: International sales? No consumption tax! Yay! Except you need to keep a paper trail to prove those goods actually left Japan. We can't stress this enough: hold onto any and all documentation that shows the product was shipped abroad. If you can’t provide proof, the government might assume those goods were sold domestically and charge you consumption tax on them anyway.
  • File Your Damn Returns: At the end of every fiscal year, it’s time to pay the piper. That's right, the one that summons all the children and rats. You’d better have your tax returns filled out with every yen accounted for, because Japan’s tax office has zero chill. Screw it up, and... well, if you know the story of the pied piper, you know how this story ends *shudder*.

 

But Wait, There’s More (Paperwork)

Look, this isn’t just about collecting tax. It’s about making sure you never forget to file all the right forms at the right time, with the right figures, or the tax office will have a field day with you. Oh, and they’re not known for their sense of humor—so bring receipts, literally and figuratively.

 

“We misplaced a decimal point and now the government is coming to take everything we own!”


2. Customs Duties: The Kafkaesque Nightmare of Imports and Exports

Did you think running an e-commerce business was just about selling cool stuff? Well you were right *tee hee*.

Just kidding, YOU WERE WRONG.

You want to import goods? Export goods? Sorry, buddy, customs duties all over the world (and the world just so happens to include Japan) are a labyrinth of confusing codes and regulations that feel like they were tailor made to make your life difficult. Get ready to deal with some bureaucratic nonsense.

 

Oh god, not this again. Let's get this over with gentlemen; take me to David Bowie.

 

Here’s the Deal:

  • Know Your Tariff Codes: Every single item has a specific tariff code --also known as a Harmonized Tariff Schedule code, or HTS for short. Use the wrong one, and you’re looking at delays, fines, or even the death penalty (ok, maybe not that last one).
  • FTAs—Your New Best Friends: Japan has free trade agreements with a bunch of countries. This could mean lower tariffs for you, but only if you’ve got the paperwork to prove your goods qualify. No proof? No savings. No savings? No thank you.
  • Get a Customs Broker: Trust us, if you're shipping more than 1000 orders a month, you don’t want to handle this mess alone. A freight forwarder, 3PL (like yours truly!), or customs broker can help you navigate the minefield of import/export regulations. Consider them your personal Virgil in this bureaucratic Dante’s Inferno.

 

Not that kind of code. TARIFF CODE.

 

3. Licenses and Permits: It's Dangerous to Go Alone. Take This!

So, you’ve got this awesome product you’re all hyped up to sell, right? Maybe it’s a killer gadget, artisanal Saitama whiskey, or a new organic matcha-based skincare line that’s going to change lives (or at least smooth some wrinkles). Well you’re not going anywhere until you’ve wrestled with Japan’s absolute love for licenses and permits. Now you're in the bureaucratic hellscape where your dreams go to die (or at least take a 6-month nap).

 

Here’s How Not to Get Screwed:

  • Import Licenses: Bringing in something like cosmetics or chemicals? (what's the difference? *badum tsss*) You’ll need an import license.
  • Export Licenses: Shipping tech or cultural items overseas? (again, what's the difference? *badum tsssss*. No wait, that doesn't work here). Don’t let your products get caught in the bureaucratic black hole. Get an export license.
  • Regulated Products: Trying to ship alcohol, tobacco, anything that’s ‘cool’ or ‘fun because it's what the party people like to do’? Expect even more regulations. Know the rules, fill out the paperwork, and don’t give customs a reason to ruin your day.

 

Trying to get a license to kill? After all the paperwork you have to go through, the only one you'll want to kill is yourself.

 


 

Taxes, customs duties, licenses --it’s a wonder small businesses can get off the ground in Japan. If you need someone to handle your fulfillment so you can focus on actually running your business instead of playing bureaucrat, Mix-Mix Mail is here to help. We handle your inventory and shipping so you can focus on, you know, making money. Check out the rest of our site for more info.

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